With adidas ZX Flux, we were introduced to the photo print upper which I personally thought was one of the coolest aspects of the sneaker.
Now, adidas has announced that they will be giving up creative control to YOU!
The adidas Photo Print App for the ZX Flux will give users the ability to snap a picture via their mobile device and get the photo printed on the upper of the popular adidas ZX Flux silo.
As per adidas:
"Print your favourite photos straight on to one of 2014’s hottest silhouettes and make a statement on your sneakers like never before. Rolling out on iPhone and Android from August 2014. The possibilities are limitless."
... zxflux.blogspot.com
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